Check out this new Toyota ad targeting directly at "gamers" (World of Warcraft geeks especially) that has been played frequently during Sunday NFL games.
I'm surprised that we haven't seen much more of this type of stuff sooner as much our generation of gamers have long since grown to become captains of today's industry.
- Rich Gould
- Rich Gould is co-founder of Razor Creative, a Moncton based marketing, branding, design and online agency, serving world-class clients in New Brunswick, Canada, and around the world. Besides that, he's an off-beat drummer, illustrator, hockey coach and all around Superdad.