Will Ferrell makes me laugh in almost everything he's in. This video short "The Landlord" is no exception and was created to promote a new site called "funny or die". According to "Wired Magazine" the video was viewed more than 7 million times in less than 24 hours (Now up to over 20 million).
It was shot in just 45 minutes using family and friends -- it didn't hurt that it was made by former Saturday Night Live writer Adam McKay who also co-wrote and directed Talladega Nights: The Ballad of Ricky Bobby and Anchorman: The Legend of Ron Burgundy.
"On the web you do ideas you can't use anywhere else," McKay says. "Like, a baby landlord would never work as a movie. We were excited by getting this chance to goof around with those kinds of ideas."
Read the Wired article here.
By the way ... the content on "Funny or Die" is great ... lots of high quality stuff. Check it out.
- Rich Gould
- Rich Gould is co-founder of Razor Creative, a Moncton based marketing, branding, design and online agency, serving world-class clients in New Brunswick, Canada, and around the world. Besides that, he's an off-beat drummer, illustrator, hockey coach and all around Superdad.