May 13, 2006

Pray for wind.

Any time you can create a billboard that gets a simple point across -- and draws attention to itself, you have a winner.

This European Nissan apparently was designed for families with lots of space for people, luggage and toys. Created TBWA of Lisbon, this creative features a real kite that flies outside of the billboard. The headline says something like "Because there are bigger adventures than having kids."

Love it.