Coke Zero challenged unsuspecting train passengers to unlock the 007 in
them for their chance to win exclusive tickets for the new James Bond
movie SKYFALL.
However, the tickets weren't free. People had to go the extra mile and unlock their inner 007 in less than 70 seconds to win.
- Rich Gould
- Rich Gould is co-founder of Razor Creative, a Moncton based marketing, branding and design agency that was acquired in 2016. Besides that, he's a Superdad, an illustrator, hockey coach, ivory tickler and offbeat drummer.