November 25, 2011

Yoda tells us to Boil Japan.

The word "boil" in Japanese is "waku" or "wakasu". And it's used with not only water but also courage, power, energy and so on. So "Boil Japan" has a trans-language double meaning. The lyric of this song is "I know what I have to do. It's standing up. I stand up." The last line before "Nissin" is "This country has fundamental strengths." It's a message of encouragement for Japan following the 3/11 quake and tsunami.

Here's an earlier spot:

(Pop culture fans: Recognize the robot?)