Here's a really cool way to integrate a print ad with a digital experience (via iPhone).
My only suggestion is that they should have used QR codes though instead of making the user type in the address.
Via Adhunt
- Rich Gould
- Rich Gould is co-founder of Razor Creative, a Moncton based marketing, branding, design and online agency, serving world-class clients in New Brunswick, Canada, and around the world. Besides that, he's an off-beat drummer, illustrator, hockey coach and all around Superdad.