I guess Microsoft has finally realized that price is their only unique selling proposition. I guess that makes sense in these tight times, but I think that will hurt them in the long run. Isn't it kinda like turning your nose up at a Toyota because you can buy a Ford for less money?
Interesting that Lauren's first choice was a Mac. That's gotta tell you something.
I also like how CP+B goes with what they know - using the Burger King announcer and has Lauren buy her PC at Best Buy. (Both big CP+B clients).
