Guinness World Record card stacking champ Bryan Berg created this massive city of cards on and around this Lexus ES in a commercial demonstration of how little vibration the car makes. The old spot with a stack of champagne glasses was cool, but this takes it to the next level. It took 18 days and 108,864 cards (2,016 decks) to create the whole thing, only to be brought down in one foul swoop.
Rich Gould is co-founder of Razor Creative, a Moncton based marketing, branding and design agency that was acquired in 2016. Besides that, he's a Superdad, an illustrator, hockey coach, ivory tickler and offbeat drummer.