To advertise Juice Hair Salon in Mumbai, India, various hairstyles were place on each step of the escalator which rotated down onto the head of the static dude at the bottom. Very clever.
Rich Gould is co-founder of Razor Creative, a Moncton based marketing, branding and design agency that was acquired in 2016. Besides that, he's a Superdad, an illustrator, hockey coach, ivory tickler and offbeat drummer.