May 23, 2007

Human Joy Sticks

Catch a look at the future. This is a video of the debut of interactive crowd gaming in movie theaters. The clip was filmed during the opening weekend of Spiderman 3 in Los Angeles. Created by SS+K in collaboration with Brand Experience Lab for msnbc.com. I'm sure this is only the beginning



The online version of the game is little less exciting. Make that a lot less exciting. See it here. Interesting concept but not as exciting as the "crowd gaming" version.