The copy reads, ‘Adopt. You will receive more than you can give.’ The campaign was developed by Ogilvy&Mather for the Indian Association for Promotion of Adoption and Child Welfare.
Rich Gould is co-founder of Razor Creative, a Moncton based marketing, branding and design agency that was acquired in 2016. Besides that, he's a Superdad, an illustrator, hockey coach, ivory tickler and offbeat drummer.